Baked Goods Case Study

Consumers Want a Slice of
Better-For-You Bread

Today’s consumers want bread that delivers not only taste and texture but also is nutrient-dense with natural ingredients. Prebiotic fiber provides an easy way for bread makers to increase baked goods’ nutrition profile while expanding into the functional foods category.

CHALLENGE:

Consumers turn to bread as a source of fiber, however many of the products on shelves today have been heavily processed and require consumption of multiple slices to provide a good source of fiber.

SOLUTION:

Arrabina makes it possible to increase fiber in baked goods without sacrificing the quality of the finished product’s aroma, flavor, or texture. Arrabina allows bakers to give consumers better-for-you baked goods that still deliver comfort and indulgence without compromising a clean ingredient list.