Nothing says fall like the return of pumpkin spice, maple, and apple everything. Consumers still crave these nostalgic favorites, but their expectations are changing. Today’s shoppers want to enjoy these seasonal treats without compromising their health and wellness goals.
For brands, this presents a unique opportunity: combining seasonal excitement with functional benefits. Here’s how prebiotic fiber can elevate your next fall formulation.
Tap Into Seasonal Trends
Seasonal product lines are centered around flavor innovation, but functional ingredients are typically left out of the mix. The secret to standing out this year is simple, and you’re only one ingredient away: Prebiotic fiber.
Gut health is all the rage right now, and prebiotic fiber is making a big splash in the mainstream market. By adding this singular ingredient, brands can transform nostalgic fall favorites into products that deliver fun flavors and benefits that resonate with today’s health-conscious consumers.
Keep Taste Front and Center
Everyone knows the best part of fall is all the flavors that come with it. Nothing’s better than pumpkin spice and gut health, but to provide an enjoyable product experience and keep buyers coming back, functional ingredients must integrate seamlessly without compromising taste or texture.
Choosing a prebiotic fiber that checks all the boxes is especially important when working with flavors that you don’t want to put at risk. An ingredient like Arrabina® is fully soluble and comes with a neutral flavor profile. This results in a product that satisfies consumers’ cravings while offering meaningful health benefits.
Formulate Without the Stress
At COMET, we make it simple to create seasonal favorites that are not only tasty but also functional. Our prebiotic fiber, Arrabina, supports digestive health¹ while maintaining flavor and texture across a variety of applications. Whether it be pumpkin spice nutrition bars, maple-inspired baked goods, or an apple cider prebiotic beverage, Arrabina makes it easy to bring function to fall favorites.
Innovation doesn’t have to mean complicated reformulations. Choose ingredients that are easy to work with and complement your seasonal goodies!
Add some function to your flavor. Try Arrabina® today!
1. Damen, et.Al., 2012; Chen, et.Al., 2021; Windey et al., 2015, François et al., 2014, maki et al., 2012, Collins et al., 2023